What comes to mind when you hear "Black Friday"? It's all about shopping—endless opportunities and discounts raining down from every direction. The hype surrounding Black Friday is overwhelming, and what's our response? Naturally, we shop.
Black Friday, originating from the USA, has integrated into European traditions in recent years. Taking place on the first Friday following Thanksgiving, specifically the fourth Friday in November, this year it falls on November 24th, 2023. Unofficially signaling the beginning of the Christmas shopping season, it's a day brimming with enticing offers. Everyone is trying to get their share of the pie.
Black Friday in Germany
The Black Friday frenzy has taken hold in Germany too. The term was first used here in 2013, and by 2017, over 80% of Germans were familiar with it. Nowadays, practically everyone knows about Black Friday. In contrast to the USA, most discounts in Germany are found online rather than in stores. While Americans queue up outside stores on the night before Black Friday, Germans prefer the comfort of home, browsing deals on their computers. Even those who enjoy traditional shopping can find great offers in stores without the fear of being overwhelmed.
Exploring the origins of Black Friday
The exact origin of the term "Black Friday" remains shrouded in mystery, with several theories attempting to explain its roots. Among them, two prevalent ideas stand out:
Stock market crash of 1929
The term's earliest connection lies in the financial world, specifically with the infamous stock market crash of October 24, 1929, in New York. Despite the crash occurring on a Thursday, the time difference resulted in its impact being felt on a Friday in Europe, hence the moniker "Black Friday." It's important to note that this historical event bears little resemblance to the modern, discount-focused Black Friday we celebrate today.
Merchants turning a profit
An alternative theory proposes that on the Friday following Thanksgiving, merchants experienced such robust sales that they transitioned from financial losses (in the red) to substantial profits (in the black). This notion is speculative and likely just one of the many ideas surrounding the term's origin.
Philadelphia 1966
Let's rewind to the year 1966 in Philadelphia, USA, where the most widely accepted theory on the origin of Black Friday unfolds.On the Friday after Thanksgiving, the term "Black Friday" entered the shopping lexicon, courtesy of the city's police force patrolling the chaotic streets. The police used this term to describe the pandemonium that ensued. With many people off for the day, the streets were crowded as individuals embarked on their Christmas shopping frenzy. Adding to the chaos, a significant football game was scheduled for the following Saturday. This unique combination led to severe traffic disruptions and extensive jams, prompting the hardworking police officers, who were likely pulling overtime, to dub this day "Black Friday." Over the years, the term has transcended its local roots, becoming a global synonym for exceptional bargains.
Black Friday deals 2023
No matter where the term originates, Black Friday offers a fantastic chance to shop conveniently and affordably from the comfort of your home. This year, the event isn't just limited to 24 hours; it often spans an entire week. Many retailers are embracing a "Black Friday" week.
Imagine leisurely shopping for Christmas gifts online, steering clear of the holiday shopping rush and unnecessary hassles. That's a breath of fresh air.
Top it off with a glass of wine and a massage, and the mood is just perfect!
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When is Black Friday in 2023 in the UK?
